Arisa Baba

Arisa Baba is the Deputy Trade Commissoner at Japan External Trade Organization (JETRO) Lagos office.

Since joining JETRO in 2016, she has been working in wide-ranging fields to connect Japanese business to Africa. She has launched and managed the J-Bridge advisory and matching support service, which brought together African startups and Japanese companies.

She was educated at the Keio University of Japan with a bachelor’s in policy management.

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