Arisa Baba is the Deputy Trade Commissoner at Japan External Trade Organization (JETRO) Lagos office.
Since joining JETRO in 2016, she has been working in wide-ranging fields to connect Japanese business to Africa. She has launched and managed the J-Bridge advisory and matching support service, which brought together African startups and Japanese companies.
She was educated at the Keio University of Japan with a bachelor’s in policy management.
