Digital commerce is reshaping trade, payments, and logistics across Africa, unlocking new opportunities for businesses, farmers, and entrepreneurs. Whether through B2B marketplaces, e-commerce enablement, or mobile money integrations, digital commerce is making transactions more seamless, secure, and scalable across the continent.
The Digital Commerce Award at Africa Tech Summit celebrates trailblazing platforms and providers that are enhancing B2B, B2C, and B2B2C transactions, empowering businesses to reach new markets, optimise supply chains, and drive economic growth.
Meet the Finalists
OmniRetail (Nigeria): Traditional retailers remain the backbone of Africa’s economy, and OmniRetail is digitizing the retail sector by simplifying distribution and enabling better access to essential goods. By ensuring fair pricing and consistent supply chains, OmniRetail is helping small retailers thrive in the digital age.
Sendmercury (Nigeria): Expanding into international markets can be challenging, but Sendmercury makes it seamless. As a product distribution platform, it helps businesses list, manage, and sell across 30+ global e-commerce platforms, including Amazon, Shopify, and Jumia. From automated inventory management to cross-border e-commerce, Sendmercury is enabling African entrepreneurs to reach millions of customers worldwide.
SwiftVEE (South Africa): Livestock trading is a critical industry, and SwiftVEE is revolutionising it with SaaS-based auction software. As Africa’s largest online livestock trading platform, swiftVEE integrates Fintech, Insurtech, and Data Solutions, ensuring financial inclusion, sustainability, and efficient trade across South Africa, Namibia, Botswana, Zimbabwe, and beyond.
Tawi Fresh (Kenya): Agricultural trade needs transparency, security, and efficiency, and TAWI Fresh is delivering it. As a B2B digital marketplace, TAWI connects farmers directly with buyers, ensuring fair pricing, streamlined logistics, and secure payments. With AI-driven product recommendations and seasonal market insights, TAWI is redefining digital commerce in agriculture.
Tola (Ireland): Mobile money is at the heart of Africa’s digital economy, and Tola is bridging the gap between e-commerce and mobile transactions. By providing a secure API and web checkout solution tailored for merchants, Tola removes complexities in mobile money integration, making online transactions more seamless and accessible for businesses of all sizes.
Why this matters
Digital commerce is fueling Africa’s economic growth, driving financial inclusion, business expansion, and seamless trade. Whether through retail digitization, e-commerce scaling, or agriculture-focused marketplaces, these finalists are empowering businesses to thrive in the digital economy.
